The BLUERAY team operates in two directions. Seven of us work behind the scenes on new developments, while a five-member team organises virtual reality time travels and interacts with visitors. This year, we also offered a real life experience to seven wonderful interns. Both sides of our team work in pleasant harmony, all in order for the creative team to understand what our visitors expect from us and what truly matters to them.
The most significant achievements of this year include five exhibitions, three IT developments, and one virtual reality development project – the latter is especially important to us because it fulfilled a long-held dream of ours and our visitors – to move around in the virtual Oru Palace. The third part of our virtual time travel experience, “VR Toila 1938,” with the subtitle “The Inner Beauty of Oru Palace,” also earned us the title of “Best National Memory Awakener” at the Ida-Viru 2025 Best New Adventure competition.
Awards were also given to our partners, and we are keeping our fingers crossed for more in February. 😉
We are happy to have contributed to the preservation of an important Estonian bridge (#Sindi-Lodja bridge).
To be honest, the Estonian market is becoming too small for us, which is why we participated in several international fairs this year. At the #AWE2024 fair, we had the opportunity to be among 15 companies introduced to journalists. It was a first-time and exciting experience. As experienced trade show experts advised us, consistency is important in old Europe. In January, we’ll participate in another international fair in Paris.
We are especially delighted with the thousands of satisfied VR time travel visitors, with the farthest ones coming from Australia, Mexico, and Brazil. The most important feedback of the year came from a VR guru who visited the realiti.express conference in Tallinn. He summed up our time travel experience, “This is the most meaningful VR application I have encountered in the world!”
Thank you for being with us. Have a wonderful New Year’s Eve and a joyful New Year!
