Our passion is to visualize history. We have created award-winning exhibitions, written books for our partners, and from 2019, our team recreates worlds that no longer exist with the help of modern technology. We make the impossible possible and bring the past to life. You can read about past times from the books, look at old photos and movies or listen to stories, but have you ever got a chance to step inside the history? We in BLUERAY know how to experience history as if on your own skin. We offer virtual time travels as a service and we do custom solutions for others.

As a University of Tartu spin-off company, BLUERAY values learning and we are the best visualizers of authentic history in Estonia. Together with the University of Tartu we devote ourselves to develop different multimedia solutions and user experiences in the cultural heritage and tourism sector. We have participated in several studies and offered students challenges in group work and internships.

Our clients are tourism companies, museums, local governments, non-profit associations and sectoral development organizations, with whom we cooperate in the following areas:

  • Creative management (incl. concept and content creation)
  • 3D and multimedia solutions
  • Project management of exhibitions and development projects
  • Consulting on development projects
  • Preparation of development and marketing plans
  • Increasing visibility and attractiveness
  • Project management of events and theme days

Programs and membership

Estonian Virtual and Augmented Reality Association

S2B Launchbad

Ida-Viru Tourism Cluster

Baltic Explorers accelerator BE BIG


Major works and awards




  • Hull Teadlane. Eesti Muuseumide Aastaauhind 2014 „Aasta turundaja“ nominatsioon
  • Tartu Ülikooli muuseumi Toompood. Eesti Muuseumide Aastaauhind 2014 „Aasta arendaja“ nominatsioon




  • Püsikekspositsioon „Tee ajalugu!“ – Euroopa Muuseumide aastaauhinna nominent


Our team

VR külastusjuht Aleksandra


Experience manager



Experience manager


3D generalist

Maybe you?

Lead Developer


W are closed due to the high prevalence of the COVID-19 virus. We hope that the situation will improve soon and that we will be able to take you on a time travel in June. In the meantime, we invite you to an adventure through our blog. Stay safe!

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